Remember when Pharrell wore Smokey's hat to the 2014 [...]
HelpGood is proud to announce the release of Smokey’s first-ever digital book, “Smokey Bear and the Campfire Kids.” We developed the app as our first foray into social good products that entertain while doing good.
We turned a real-time moment at the Grammys into the stuff of legends.
Happy Holidays from HelpGood.
HelpGood’s President, Michael Bellavia, gave the opening presentation at the Social Media for Nonprofits.
HelpGood’s Michael Bellavia contributed a post to the Ad Council’s Adlibbing blog regarding memes.
June 2012 marks the two year anniversary with Smokey Bear and HelpGood. We’ve come a long way.
Smokey Bear got a nice feature on the AOL homepage today.
A stuffed Smokey Bear will be spending 4 months in space with NASA astronaut Joe Acaba and crew.
Brand mascots became popular in 1950s with TV advertising and are coming back stronger than ever.