Category: Insights
Six social impact campaigns—including one from a beauty brand!—that we really, really like
We’re big believers in uplifting and amplifying the folks doing good work, whether a client or not. With so many pressing issues, there’s more than enough work to go around.
Why and how to make LGBTQIA+ advocacy a year-round priority for your organization
Even if your organization isn’t LGBTQIA+ focused, let’s consider how everyday business practices can and should remain an expression of values, especially right now.
The HelpGood guide to talking to your audience: speak plainly
It takes time to learn an organization’s way of speaking—time that anyone other than staff isn’t going to give up. To connect with new audiences and bring them into your world, you have to get on their level: enter Plain Language
Is your nonprofit brat?
Elections aside, the Harris campaign presents a master class in using memes to gain traction. When done well, memes’ shareable and democratized nature can elevate unheard voices and spread messages that spur action